Jul 26, 2018 | Podcast
John Hargrave speaks about marketing basics for ICOs and blockchain companies, email lists, misconceptions of blockchain entrepreneurs about communications, creating good marketing content, “create once, use everywhere”, video vs. written content, deciding...
Jul 13, 2018 | Podcast
Tom Lyons speaks about the importance of storytelling in the blockchain space, how to develop narratives for good stories about technology, how blockchain startups can go about communicating their projects, the meaning of “thought leadership”, how to...